SERVICES

15 KEY BENEFITS YOU WILL RECEIVE:

Benefit 1. A powerful advertising medium... and a real service to the community.
Benefit 2. Closest to the street, eye level visibility to the drivers, passengers, bus riders and pedestrians.
Benefit 3. Locations not available to the other outdoor medium strategically places in high-traffic areas.
Benefit 4. Your message appears where your customers and prospects, Live, Work, Play.
Benefit 5. First Class impressions Guaranteed. (Always)
Benefit 6. Highest number of repetitive impression in all of the outdoor for the same expenditure.
bullet Benefit 7. Aids in directing customers and prospects to your business in new or hard to find locations.
Benefit 8. You can buy 3 benches for the same cost as 1-24 sheet poster (billboard).
Benefit 9. Contact more people more times for less cost... far less expensive than television, radio, or newsprint.
Benefit 10. Domination of market within a reasonable budget.
Benefit 11. Bench advertising works for you 24 hours a day 7 days a week.
Benefit 12. No wasted coverage-you can advertise in the exact area you want. We tailor a program by neighborhood or metro-wide.
Benefit 13. Exceptionally low cost space-where else could you have an AD at curbside (in Color) 6' long by 2' high. For as little as $35.00 per display per month?
Benefit 14. Lots of long-term satisfied advertisers.
Benefit 15. Your dollar goes farther with bench advertising.

5 CAPABILITIES YOUR AD WILL HAVE:

Capability 1. REPETITION:
- You want your message to reach potential customers on a regular basis. One of the crucial elements to any advertising plan is repetition.
- Bench Advertising works for you 24 hours a day, 7 days a week, all year long. Each time a person goes by the sign, you have a chance to repeat an advertising impression. The sign is moved three time each year. It is in one location long enough to not have an impact on those who travel by only occasionally. Bench Advertising has the highest number of impressions in all outdoor advertising, when comparing equal expenditures!
Capability 2. CONSISTENCY:

You have a well developed concept as to what you want your message to convey to potential customers. IN order to get the message across, a key factor in all your advertising is consistency.
All design work done for your Bench Advertising will be done with the idea in mind what we are working toward a goal. Sometimes Bench Advertising is used as a primary medium and it is also used to support other media. The most important consideration is that the design is consistent with the message with the message you want your potential customers to receive. Your message will be conveyed consistently to customers and prospects where they live, work and play. If you are facing the challenge of developing a focused, consistent advertising message. we can help with that, too.

Capability 3. QUALITY:
- Any advertising you do should represent you well. Regardless of the medium, it is critical that the message is relayed with the highest possible quality.
- First class impressions are guaranteed! Both in production* and in the placement of your sign. Bench Advertising is the closest to the street, with eye-level visibility to the drivers, passengers. bus riders and pedestrians.
Capability 4. TARGETED:
- Your advertising is able to achieve its goal most efficiently if the message and the medium are well targeted.
- With Bench Company there is no wasted coverage. You can advertise in the exact area you need to reach. Programs can be tailored by neighborhood or metro-wide. You can get your message to locations not available to another outdoor media. Your sign can be strategically placed. Targeting is essential when placing a sign which aids in directing customers and prospects to new or hard-to-find locations.
Capability 5. VALUE:
- The only way for an advertising purchase to make sense is to make every effort to see that it is an investment. For the advertising to show a good return, it must have good value.
- Investing in Bench Advertising allows you exposure to more people, more times, for less cost. On a day-to-day basis, it requires fewer dollars to dominate the medium that is does with any other media. You can have your 6' x 2' sign curbside for an investment of $1.30 and up per day, including productions costs*. How far will $1.72 per day take your message with newsprint, television, radio or any other medium? On an annual basis, your investment** for (16) Bench Signs is approximately the same monthly cost as one -24 sheet poster (12' X 25' billboard). One of Bench Advertising's strongest advantages has always been value.

* Production is done exclusively by TBC Sign Company, in order to maintain high quality and completive pricing.

** A complete list of rates for Bench Advertising is available upon request. See our request form below.